Have you ever thought about how you would design your kitchen if the options were limitless and budget was a nonfactor?
Well, that’s precisely the fun and exciting challenge we set for four top professionals and experts in their respective fields, as part of an innovative partnership with The Times. The kitchen is the heart of the home, and at Grundig each product is designed with one single thought in mind: Making your home the best place to be.
Chef, Ed Smith, interior designer, Abigail Ahern, parent blogger and fashion editor, Deborah Brett and sustainability expert, Oliver Heath, were each given a blank canvas. They were invited to work with journalists, photographers, artists and computer-generated image (CGI) technicians to produce their ultimate kitchen designs, incorporating their favourite Grundig appliances.
Each of them was then interviewed to reveal the thinking behind their vision, why they chose each appliance, and to reveal their essential tips and “get the look” advice, so that readers could try their ideas at home. There were start-to-finish videos showing how each of the kitchens were put together from sketches, photography and CGIs.
Sustainability, design and innovation are all important areas of focus for Grundig, along with excellent functionality. Each of the four professionals had free rein to create their ultimate kitchen according to their unique tastes and individual requirements. They were all impressed with Grundig’s products and features. The results provide inspiration for anyone thinking about how they want their own kitchen to look and perform.
The four features focused on the particular specialism and needs of each of the professionals, from Abigail’s love of sleek and dramatic design through to Ed’s need for a practical space where he can devise recipes for his books.
Here’s a flavour of their amazing kitchens: